With apologies for cross-posting:

 

As you may be aware, the TV programme 'Who do you think you are?' has inspired millions of people in the UK to explore their personal heritage.  Following the unprecedented success, Brand Events have teamed up with Who do you think you are? To launch the UK's first ever national history show, giving more people than ever before that chance to learn about their heritage. The largest event of its kind, ' Who do you think you are? Live' will be staged at London's National Hall, Olympia in May 2007 and will attract up to 15,000, AB visitors from across the UK

 

Who Do You Think You Are? LIVE will attract established historians as well as people new to the subject and will offer visitors the opportunity to meet more historians than ever before, in workshops as well as one-to-one. The line up includes leading TV Historian David Starkey and genealogist and house historian Nick Barrett. Nick, a staunch advocate of bringing history to the masses and inventor of the term 'personal heritage' has been working closely with Brand Events in the development of the show. House historian Jonathan Foyle, family history specialists Guy Grannum, Paul Crooks, Else Churchill and Mike Gandy will all be there along with many more expert historians. There will be in depth information on how to begin exploring personal heritage and advice on the best use of the technology available, as well as a wealth of product s and information for those already some way into their journey.

 

I have outlined a brief description of the event below – for an electronic copy of the sales brochure please reply back to me on [log in to unmask]

 

The event will deliver:-

•         Annual, national, history show

•         A high profile event at London's landmark exhibition venue

•         Greatest number of history experts and celebrities ever in one place

•         Most comprehensive route into personal history and heritage

•         Specialist areas on Military History, House History, Social History, Heritage and Historic Travel

•         Exhibits – travel, antiques, museums, restoration and brand heritage

•         Huge show participation, sharing information and creation of a collective living history

 

An extensive three month marketing campaign will be executed to deliver a captive audience. Activities will include:-

• Major Media Partnerships – Newspaper 'The Daily Telegraph', Radio, Magazine, Online
• Page Ads & Editorial - Top newspapers & leading magazines
• Radio local  & national - Promotions, competitions, interviews

•         Major online presence - Dedicated show website, partner websites

•         Publicity Campaign - Covering all key media pre, at and post Show. Using speakers as part of the publicity to generate awareness

•         Partner Marketing - 3-month campaign including leaflets, posters and direct mail through all show participants, venues, libraries, museums

•         Direct Mail - Over 50,000 targeted hits

•         500,000 leaflets - Consumer campaign distributed pre show

 

If you are interested in taking part in the show and/or discuss various sponsorship opportunities, please call me direct on 0207 471 108 5

I look forward to hearing fro m you shortly

Kind regards,

 

Jay Kauldhar 

Show Manager

Who Do You Think You Are? Live

 

London Olympia - 5th - 7th May 2007    

 

E-mail: [log in to unmask] 

Brand Events Ltd 
Fourth Floor
Earls Court Exhibition Centre
Warwick Road
London
SW5 9TA

tel: 020 7471 1085   fax: 020 7471 1090

Keep searching on… www.whodoyouthinkyouarelive.com

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